Marketing Your Book

Every new book at the MIT Press receives the kind of personal attention worthy of the author’s investment in writing it and we bring together a team of creative and experienced professionals with a single focus—your book’s success. Our boutique approach to marketing is complemented by the personalized attention of our in-house sales team and the powerhouse reach of our sales and distribution partner—Penguin Random House.

Each author will hear from a representative of the publicity or marketing team in the months leading up to the on sale date. You will be provided with a marketing guide and asked to complete an author marketing questionnaire in which you can share your thoughts and ideas on how best to reach the audience for your book.

Please get in touch with your publicist or marketing contact if you have any questions about the marketing of your book or send an email to mitpressmarketing@mit.edu.